From “Big One” to “Come Here,” Florida rapper Bossman Dlow kept the hits coming throughout 2024. After scoring a string of viral bangers from his mixtapes, Dlow dropped his debut studio album, Dlow Curry, on Dec. 13. For one of his first interviews of the new year, the fast-rising star caught up with Billboard News to break down Dlow Curry and his upcoming tour.
Last year, Dlow earned his first two Billboard Hot 100 entries with “Get In With Me” (No. 49) and “Mr. Pot Scraper” (No. 93), both from his RIAA Gold-certified Mr Beat the Road mixtape. Those two tracks kicked off a run of hit singles — all of which reached the top 50 of Hot R&B/Hip-Hop Songs — including “SportsCenter” (No. 34), the Glorilla-assisted “Finesse” (No. 37), “Shake Dat Ass” (No. 12), “Talk My Shit” (No. 50), “2 Slippery” (No. 29, with Luh Tyler) and the Lil Baby-featuring “PJ” (No. 28).
For Dlow, his breakout hit, “Get In With Me,” remains his “most shocking” success. “I put that one to the side,” he explains to Billboard staff writer Kyle Denis. “I was shooting a video to ‘Finesse’ [at the time], so when I seen the numbers going up on Instagram, I was like ‘Oh!’ But [I was] shooting a video, so I [couldn’t] really watch it, but every time I checked, [the song] was going crazier and crazier.”
“Get In With Me” ultimately finished at No. 38 on the 2024 Year-End Hot R&B/Hip-Hop Songs ranking, his highest of four entries.
Dlow announced his debut LP through a SportsCenter appearance, playing on his love for sports. In addition to Steph Curry — whose name inspired the album’s title — Dlow’s top five basketball players include Kevin Durant, Kyrie Irving, Giannis Antetokounmpo and Anthony Edwards. Dlow Curry spun off more hits for Big Za, and that’s because the Tallahassee MC finally perfected his formula. “You gotta really think about what everybody else wanna hear,” he reveals. “It’s what you wanna hear at the same time, but it’s 90% what they wanna hear. Nowadays, it’s about [being] catchy. You wanna say something that they can repeat and remember.”
Dlow has used this formula not just to make “get that motion” music, but also to collaborate with rising stars like Loe Shimmy, who he says is his favorite artist to work with in the studio. In the years ahead, Dlow hopes to collaborate with Future, Usher and The Weeknd; hopefully, his forthcoming Wiz Khalifa collaboration sets the stage for those link-ups.
With goals of going No. 1 and getting Diamond-certified guiding him into the 2025, Bossman Dlow is ready to put on a yet-to-be-announced tour that will also involve the kids.
“I know all the kids like my music,” he says. “So they gon get a chance to win money, prizes, all that. I’m putting on a show everytime.”